Reading about survivor stories is not enough. Watching a campaign video is not enough.
To understand where we are, we must look at where we began. Early awareness campaigns—particularly regarding drunk driving, domestic violence, and cancer—relied heavily on "fear appeals." The infamous "This is your brain on drugs" (1987) showed an egg frying in a pan. Drunk driving PSAs showed mangled vehicles. These campaigns assumed that shock would lead to sobriety. Carina Lau Ka Ling Rape Video -2021-
To ensure that survivor stories are shared in a responsible and supportive manner: Reading about survivor stories is not enough
Perhaps no movement in history illustrates the power of survivor stories and awareness campaigns better than #MeToo. Started by activist Tarana Burke in 2006, the phrase remained in relative obscurity for over a decade. It wasn’t until October 2017, when survivors like Alyssa Milano encouraged people to share their stories, that the dam broke. To ensure that survivor stories are shared in