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: While states like Kelantan or Terengganu are more conservative, urban centers like Kuala Lumpur have more relaxed social pressures regarding how strictly the is styled. 2. Relationship Etiquette (Adab) Malay culture places a high value on (refined manners). Lacking this can be seen as Blog: Guide to Malaysia's Customs, Traditions & Etiquette Shows like Nur (Astro/Netflix) broke records because they