This is arguably the most quoted Buffettism in history. In a 2005 lecture at the University of Kansas, Buffett famously stated: "Rule No. 1 is never lose money. Rule No. 2 is never forget rule No. 1."
: Stay within your " circle of competence " by only buying businesses whose operations and future you can clearly grasp. 10 golden principles of warren buffett pdf verified
Buffett’s average holding period for core positions is over 20 years. This minimizes taxes, transaction costs, and the risk of mistiming markets. He views stocks as partial ownership of businesses, not tickers. When Berkshire invests, it expects the competitive advantage to last decades. Examples: Coca-Cola (since 1988), GEICO (since 1976 as an investment, fully acquired 1996). This is arguably the most quoted Buffettism in history
: Act as a contrarian ; use market downturns as opportunities to buy great companies at a discount. Rule No